A little about Cindy

About 2018-08-20T11:22:16+00:00

“I believe nourishing my whole body
is what fuels my accomplishment
and my love of life and gives me the
confidence to be happy with who I am,
with my own looks and feelings and have the energy to be a good mum,
wife and friend.”

“I believe nourishing my whole body
is what fuels my accomplishment
and my love of life and gives me the
confidence to be happy with who I am,
with my own looks and feelings and have the energy to be a good mum,
wife and friend.”

Cindy Lüken.

[B.App Sci.(Food & Nutrition), Honorary M.Sci.,]
Founder & CEO luk beautifood

Contact Cindy

Cindy Lüken is an accomplished entrepreneur, food scientist, product designer, chef and former biscuit baker, wife and mother of two young children, is pioneering the Clean Beauty movement in Australia.

Following her mantra ‘live the life you love’ in 2012 Cindy created lük beautifood using her knowledge and expertise in food and nutrition to create beautiful, multi-sensory lipstick from food without using synthetic or toxic ingredients. Her mission is to give every woman the opportunity to cultivate her natural beauty without compromising her health and wellbeing. Last year she raised $2.25m in private equity to scale the business in the US. Her range is now available in gift & lifestyle, beauty salons and healthy living stores across Australia, Neiman Marcus online and Anthropologie stores in the US + department and clean beauty stores in Hong Kong and Korea.

Her first start up company, Lüken & May biscuits manufactured 30 million biscuits p.a. was funded by private investors whom exited via trade sale.

Cindy has been an active public communicator in the media, at business forums, and in the education and science industry sectors for over 2 decades. She sat on various advisory committees and councils including the National Food Industry Council and Innovation Committees and was a member of the Small Business Advisory panel to the Australian Reserve Bank Board. Awarded an Honorary Master of Science for her contribution industry she has accumulated over 20 export, entrepreneur and business awards including 2x BRW Fast 100 titles.

Media

Timeline

Cindy’s business and life story at a glance

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